Understanding the Success of Deadpool
Marvel’s Deadpool is a huge success for 20th Century Fox and Ryan Reynolds, who spent years persuading the studio to allow him recreate the comic book adaptation of the wisecracking mercenary—the R-rated way. Deadpool is a loud-mouth anti-hero, but his own movie makes a much better first impression in the box office than Spider-Man, Batman or any member of the X-Men. The big box office success of Fox’s R-rated Deadpool earned $762 million from an investment of just $58 million. See also The Marvel Cinematic Universe Timeline.