How to Write a Great Press Release
Press releases are written in a predictable format of journalistic writing – which reads like a newspaper article. Journalists are familiar with this writing style and like using it. If you don’t follow this format by composing your report that reads like an advertisement or college english essay, you will lose your chance to get that free media exposure called publicity. Here’s how to write a great press release that get accepted for publication. See also How to Make a Post Go Viral and 9 Email Marketing Campaigns To Increase Sales.