eCommerce Consumer Psychology: 65 Proven Statistics
You can develop what you think is the best ecommerce website on the internet. But if its not conforming with online consumer behavior, your site wont generate many sales. While online traffic is certainly part of the challenge to succeed in e-commerce, it is more difficult to convert those site visitors into buyers. Your product or service might be specially designed, quality-built and comes with an appealing price. But your ecommerce site could be the reason why potential customer are abandoning their cart at checkouts. Lets take a look at the 65 surprising statistics on consumer psychology towards online shopping graphic below. See also the Psychology of Color.