App Store Optimization Guide for App Developers
Google Play is a massive digital distribution platform where your Android app can easily get lost. Hundreds of new applications are competing for attention each day. As a developer, how do you get your app in one of the popular ‘Paid,’ ‘Free’ or ‘Recommendation’ list? App marketing starts in optimizing your Android app for discovery and conversion process in Google Play store. Many of the rules that apply to the old-fashioned SEO for websites, like title, description and keywords, also apply for the app optimization. If you’re confused on how to properly optimize your app, follow the app store optimization guide below. See also Apple App Store vs Google Play.