Understanding the market segmentation of corporate travel allows marketers to deliver their marketing message to the right consumers in the right approach and create tourism packages that accommodate the segments you want to target. Business travelers make up the huge portion of overseas trips and guests at hotels. To visualized the tourism market segments, here’s the 6 types of business travellers -profiling their characteristics in terms of demographic, behavior and how they spend their money. See also the 15 Types of Electrical Outlets used in different countries and What Can You Buy for a Dollar around the world.
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