Snap-Thropology: Insightful Data on Snapchat’s Active Users

Snapchat is a generation-specific social media, popular to younger demographics aged 13 to 34. According to eMarketer report, Snapchat have more active user base than twitter, instagram and pinterest. Snapchat’s millions of users is mostly teenagers and young adult who also heavy user of smartphones and social media. The data below will help marketer’s understand the growing social platform, its user base and their behavior. See also How Snapchat Can Expand Your Brand.